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Zoom vs GoToMeeting: which is the best option for you?

Zoom vs GoTo. Zoom vs GoToMeeting comparison


Video conferencing and collaboration tools were already a big part of working life before 2020 however with the adoption of widespread remote working, the use of these tools amongst smaller and medium sized businesses is growing rapidly. And there’s a lot of different services available now so it can be hard to choose which one is best for you and your business.


In this post we will go through 2 of the most popular choices in today’s market; Zoom and GoToMeeting. Both are designed to help people to work together effectively in today’s business world. Let’s explore the differences. Let’s kick off with a basic question – what are GoToMeeting and Zoom?


What is GoToMeeting?

GoToMeeting is a web-hosted service created and marketed by LogMeIn. It is an online meeting, desktop sharing, and video conferencing software package that enables you to meet with other computer users, customers, clients or colleagues in real time. All you require is an internet connection.


What are the Key Features of GoToMeetings?

  • Virtual Whiteboard
  • HD Video
  • Built-In Audio
  • Meeting Scheduler
  • Hand Over Control
  • One-Click Recording
  • Join via Mobile Options
  • Desktop/Application Sharing
  • Personal Meeting Room
  • Drawing Tools
  • Toll-Free Option
  • One-Click Meetings
  • HDFaces Video Conferencing
  • Join via Desktop Options
  • Call Me To Join Meeting
  • Multiple Video Feeds & Webcam Views


What is Zoom?


Zoom chose video conferencing as their product focus from the outset. While they do also provide the ability to share content and instant message, Zoom focussed on the importance of having easy to access video calling and a hassle-free user experience in this context. It is thanks to this strategic direction that Zoom quickly developed and launched a tool that offers one-click video meeting capabilities – before many competitors had even introduced video conferencing capabilities.

The simplicity of design and user friendly interface has become the unique selling point for the company and these elements are largely responsible for it becoming the video conferencing tool of choice for many businesses. Due to the covid pandemic – the growth in the use of zoom has been phenomenal and people in Ireland and further afield are very familiar with Zoom at this stage.


What are the key features of Zoom?

  • HD Video and Audio
  • Support to up to 1,000 video participants
  • Up to 49 videos on screen
  • Advanced Encryption for Chat
  • Streamlined calendaring with integrations to Outlook and Gmail
  • Role-based security
  • Screen sharing and co-annotation
  • Recording and transcription
  • Team chat with groups
  • Searchable history
  • File sharing
  • Multiple Video Feeds & Webcam Views


Zoom vs GoToMeeting Feature Comparison

As you can see – there are differences and overlapping similarities between Zoom and GoToMeeting. Both allow for HD Video, multiple video feeds & webcam views, recording and more. But let’s get into the nitty-gritty details and explore key differences and pricing structures so you can see how they might measure up for your business.


Zoom vs GoToMeeting Plans & Pricing


Zoom Pricing

Zoom Meetings starts at €13.99 per month per host for the Pro plan, which works well for small teams, and can host up to 100 participants with meeting duration limits of 24 hours. At €18.99 (per host per month) The Business package is available for a minimum of 10 hosts. Also available at the price of €18.99 per host per month is an Enterprise plan (minimum of 50 hosts) which can accommodate up to 500 participants per meeting.


zoom pricing


GoToMeeting Pricing

After a 14 Day free trial – you will have to choose a paid plan. GoToMeetings begin at €12.50 per month with the professional plan – this can host up to 150 participants. The next plan is the Business plan which is €17.00 per month. This can accommodate up to 250 participants. Finally there is the enterprise rate which can host up to 3000 participants. However as per the pricing plan on the GoToMeeting website – you will have to call their sales team for all the details.



The Winner – Probably GoToMeeting. (Please note the prices above are based on the monthly plan. Both have annual options too).


Screen Sharing

This is an essential for both in the context of video conferencing.


When selecting the screen sharing option in Zoom or GoToMeeting, you’ll see options of all the apps and windows that are opened on your device at that moment, allowing you to share them.

Both video conferencing platforms offer mouse and keyboard sharing by all participants including the host. This means once the settings are allowed – all participants in the meeting can control the shared screen.

There’s also the mobile app screen sharing option that allows you to share your Android or iPhone/iPad screen.

However when it comes to Screen Sharing – Zoom has a couple of extra features.

You can share a streaming video with your computer audio, or if you want – share only a portion of your screen. This is very useful to give any demonstrations or to point to something specific on a page.

Android/iOS document sharing, dual monitor screen sharing, and simultaneous screen sharing among more participants are other unique screen sharing features of Zoom.


The Winner – Zoom


Group-Chat & Breakout Rooms

Both are quite similar in this respect. With the chat feature always being present – the option to chat is always on for both Zoom and GoTo. This of course makes collaborative communication quick and easy for all parties. However Zoom supports sharing images and files in the chatbox. So at the time of writing this and for a more well-rounded interactive and collaborative experience…


The Winner – Zoom



Meeting Capacity – Zoom Vs GoTo

The number of participants per meeting for both Zoom and GoTo are impressive. As mentioned above – on an enterprise plan – the max number of participants for Zoom is 500. On the other hand – GoTo’s meeting capacity is 3000 (with their enterprise plan). (If you are a casual user and having shorter meetings – then even the free basic version of Zoom may be enough). However purely for capacity…

The Winner – GoToMeeting


Design & Ease of use between Zoom & GoToMeeting


Zoom Design & UX

You are probably fairly familiar with Zoom’s user experience. To recap – it’s generally considered that Zoom’s user interface is quite smooth and relatively easy to use. For example, the control panel is a key component of the main screen. You can move it around and basically get all the pertinent information from that one source. It’s quite straightforward to host and schedule meetings.

Zoom Design & UX


GoToMeeting Design & UX


GoToMeeting is also quite sleek. However the Controls in GoToMeeting are that bit more static and typically appear in a separate window next to the main screen.

Zoom Design & UX


The Winner: This one is Subjective but probably Zoom


Zoom vs GoToMeeting Team Experience and in Room Capabilities


Zoom Team Meeting Experience

As Zoom can support up to 49 videos on a single screen and (10,000 attendees for a webinar!)– it can allow for a very effective & Collaborative team meeting. It’s professional plan will cover a lot of teams basis meeting needs. For in more in person meetings – It’s product Zoom Rooms essentially allows you to design a room from scratch for the highest quality meeting space.

What are Zoom Rooms?


This physical conference room software has been a game-changer for many businesses as they strike the required balance between in person and online meetings. This allows for better meetings between the offline & online world.


A Zoom Room can allow for just that – this tailored hybrid approach to your video conferencing requirements.


GoToMeeting Team Experience

GoTo also allows for extra collaborative features which can be used to enhance your team meetings. Enter GoToConnect. This reliable collaboration platform allows for business to be done anytime and anywhere on any device. It combines a cloud business phone system with meetings, text and chat. Check out the details here. Again this is ideal for any business regardless of the location of its employees. Regarding room software it also provides GoToRoom software.

The Winner – Tie

Zoom or GoTo for Recording, Storage and Transcripts

Both again are very competitive in this realm. Starting with the basic free version – Zoom can let you save meeting recordings locally to store on your device. Then as you move up to the pro account you can record meetings in the zoom cloud where the file can then be downloaded and streamed. You will have up to 1GB of storage. However if you want more than the 1GB of storage – you will have to buy it as an add on.


GoToMeeting on the other hand has no limit. You can have unlimited cloud recordings, storage and transcripts beginning at the mid-level pro plan. You have the option to record and share your meetings in the cloud or locally. For this reason if you’re going to have a lot of meetings that need to be recorded then GoToMeeting is better value in this case.


The Winner – GoToMeeting


Zoom or GoTo solutions for Education

If you are an educator – You know the importance and the benefits of video conferencing in education. In unpredictable times – video conferencing has been the go to alternative for many in schools and universities across the country. Fortunately both Zoom and GoTo have made excellent strides for educators as a result of the covid-19 pandemic.


Zoom has many integrations eg with Moodle, blackboard etc. It is secure to use as zoom protects data in-transit and at-rest using the 256-bit Advanced Encryption Standard (AES-256) and Secure Sockets Layer (SSL) encryption.



GoToMeeting has excellent transcription capabilities thanks to natural language processing, so students will have thorough and accurate notes. Educators can also assign and send personalized URL’s in order to attend any class meetups. GoToMeeting also has SSL encryption. This encrypts information both in-transit to other locations and at-rest on devices so that it protects important student data.


The Winner – Tie



Which is better – Zoom or GoToMeeting?


There is no exact right or wrong answer. Both Zoom and GoTo offer top class industry standard video conferencing solutions.

It all depends on what kind of business you have and what you are looking for. GoTo just edges it on price and capacity whereases Zoom is more functional and easier to use.

If you only need to host smaller meetings – Zoom is probably your best bet (maybe even the free version may be enough for your needs). However if you have to host a larger volume of people (more than 500 people) then GoTo is probably the right option for you.

Both have very promising products such as Zoom Rooms and for GoTo – GoToConnect, GoToWebinar, GoToTraining all being excellent and tailored products for your business.


Installing Zoom or GoTo in Ireland?

Understanding your setup and your own individual business needs is paramount to harnessing and choosing the right solution for you. Meritec are industry leaders in the AV and Video Conferencing space. We can supply both GoTo solutions and Zoom Rooms.


If you have any further questions about your video-conferencing needs and your exact VC requirements– then please get in touch with us.